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Mandate and Areas of Focus
The DOJ said the unit will examine potential violations of state antitrust law, scrutinize pricing and contractual practices in housing and healthcare, and pursue instances of consumer fraud and deceptive business conduct. It will coordinate with existing divisions, including Antitrust and Consumer Protection, and provide public guidance for residents seeking to submit complaints.
State data and independent research show that California continues to face some of the highest living costs in the nation. Median home prices and rents in metropolitan areas far exceed national averages, while healthcare, transportation, and other essentials remain a persistent financial burden for many households.
Economic Context and Federal Dynamics
National trends complicate California’s affordability landscape. Federal antitrust enforcement and merger review priorities have evolved in recent years, reflecting shifts in policy focus and agency staffing. Market analyses indicate that demand in certain high-end sectors, such as luxury goods and private aviation, has grown, driven by spending among high-net-worth households.
Experts caution that while enforcement at the state level can influence consumer costs in specific sectors, broader market trends and federal policy continue to shape pricing and competition nationally.
Structure and Accountability
The Affordability Response Team will operate under the oversight of the Attorney General’s office. DOJ officials said they plan to publish periodic summaries of case activity, enforcement outcomes, and guidance on reporting suspected unlawful pricing or business conduct.

