Actor and entrepreneur Alden Richards receives recognition from the Bureau of Internal Revenue during the agency’s 2026 tax campaign kickoff in Calamba City, Laguna.
During the event, Richards was recognized as one of the BIR’s 2025 Most Valuable Taxpayers, a distinction conferred as part of the agency’s annual national tax awareness campaign.
The tax campaign launch marks the beginning of the income tax filing season and serves as a platform for the BIR to highlight selected individual and corporate taxpayers cited for compliance. The Bureau operates as an attached agency of the Department of Finance, mandated to administer and enforce the National Internal Revenue Code and collect internal revenue taxes for the Philippine government.
In remarks delivered at the event, Richards described the recognition as more than a personal accolade. He said the honor represents a continuing commitment to nation-building and responsible citizenship, emphasizing that tax compliance forms part of every Filipino’s contribution to national development.
The recognition forms part of the agency’s broader public engagement strategy to promote voluntary compliance and strengthen awareness of tax responsibilities. The award was presented within the framework of the BIR’s routine annual campaign activities.

