Cities around the world ushered in the Year of the Fire Rooster on Saturday, January 28 with extravagant celebrations and displays. In Los Angeles, various events were held, including one at The Grove, an outdoor shopping mall that welcomes thousands of Asian visitors — from local and international destinations — every year.
On Sunday, January 29, the three-hour event was the first of its kind on the property, where hundreds of visitors came to watch the traditional lion dance, Chinese and Korean dance and musical performances, participate in family-friendly activities, and receive lucky red envelopes that contained cash and prizes. A large rooster sculpture was also on full display amidst the celebration.
Leading up to the new year, The Grove’s decor was transformed, featuring hand-formed fan sculptures, brilliant red Chinese New Year lanterns, giant Moso bamboo poles, Qilin Foo Dogs, and a bright horticulture garden.
“I think it’s very important for The Grove to celebrate Lunar New Year and this is the first year [it] has done this,” Los Angeles Councilmember David Ryu, who represents the 4th district, said. “That’s why I wanted to be here to celebrate and recognize all great work The Grove does for the community. Los Angeles has the largest Asian American community outside of any of the countries so I think it’s very important for us to share the culture and it’s great that the Grove has given this opportunity so we can all learn from our differences and come together.”
At the same time, the neighboring Original Farmers Market, held its own event with dancers, martial arts performances and a display of a rooster sculpture made of steel, which will become a permanent fixture on the property.
Various stores and restaurants at The Grove, such as Blue Ribbon Sushi Bar & Grill, Nordstrom, TOPSHOP TOPMAN, M.A.C., among others, will have special offers throughout the Lunar New Year celebration period.
The Americana at Brand, a sister property of The Grove, in Glendale will have its own Lunar New Year celebration from 2 to 5 p.m. on Saturday, February 4, with performances and traditional Asian food vendors.
Both The Grove and The Americana at Brand feature iconic Chinese décor conceptualized by Stephen Stefanou of Venue Arts.